Learning the Ins and Outs of LinkedIn

By: Kassidy Bowering

Screengrab from the recorded upload via YouTube. (Picture by: Kassidy Bowering)

As the job market switches to the online world, it is becoming increasingly more relevant to update and perfect your LinkedIn profile. Your profile is your first line of offense in this new fast-paced job market, so these tips and tricks are sure to help navigate the chaos that is the current job market. According to Chaim Shapiro, a LinkedIn Consultant, here are some easy but effective tips and tricks to help out your job search.

  • Perfect Profile Picture: Right now “all the cool kids of LinkedIn,” are using business casual headshots, with grey backgrounds and off-center head placement.

  • Filling in Your Headline: This is your real estate, so don’t sell yourself short! Put your best elevator pitch for yourself here, accounting for all that you are, and all you aspire to be.

  • How Much Contact Info?: Including your phone number and birthday can help with engagement, and improve your profile’s overall caliber. Be sure to not include the year of your birth, and understand there is always a risk with putting this information out there.

  • What to Include in Your Featured Section: For artists, this is a great way to showcase your work. Include links to professional posts, articles, or media you’ve created. Previous letters of recommendation, as well as any other visually attractive works, should go here.

  • What Skill to List: When deciding on what skills to include look at your dream company’s LinkedIn Profile. Once on their page, you can go to their “People” section, and scroll over to “What they are skilled at.” You will want to use as many as those top-rated skills as you can, aligning yourself with the world you want to be in. Never lie about your skills though!

For more tips and tricks from Shapiro watch the recorded webinar on the PurchaseCDC YouTube page, link below!


Editor-in-chief: Ingrid Kildiss
Digital Managing Editor: Diana Gilday
Reporting Intern: Leah Dwyer
Faculty Advisor: Donna Cornachio
General Contact

PSGA Bylaws (August 2018), Student Bill of Rights, Section B. Freedom of Speech, Press and Inquiry

Neither the student government nor any faculty or administrative person or board shall make a rule or regulation or take any action which abridges students’ freedom of speech, press or inquiry, as guaranteed Constitutional rights as citizens of the United States. Students of the campus are guaranteed:

  1.  the right to examine and discuss all questions of interest to them, and to express opinion privately and publicly;

  2. the right to learn in the spirit of free inquiry;

  3. the right to be informed of the purposes of all research in which they are expected or encouraged to participate either as subject or researcher;

  4. the right to freedom from censorship in campus newspapers and other media 

© 2023 by Digital Marketing. Proudly created with Wix.com